McDonald’s limited-time $5 meal deal will remain available longer than four weeks at many locations.
It was only slated to run about a month but a majority (93%) of McDonald’s restaurants nationwide now intend to keep it on their menus for longer, according to a message obtained by FOX Business.
For $5, customers can pick one of two sandwich options – a McDouble or a McChicken – plus small fries, four-piece McNuggets and a small soda.
The length of the deal’s extension will depend on the McDonald’s restaurant.
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The meal deal is “meeting the objective of driving guests back to our restaurants” based on preliminary data, Myra Doria, national field president, and Tariq Hassan, U.S. chief marketing and customer experience officer, said in the message.
Some fast-food customers, impacted by inflation, have pulled back on visiting restaurants and in some cases chosen to eat at home instead.
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In the message, McDonald’s executives also indicated the fast-food chain wants to strengthen “affordability plans through the rest of the year.”
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